The gentle, rolling waves of Kuta Beach, Cocoa Beach, and Waikiki,
the slow-peeling, long wave point breaks of Malibu,
the big-waves of La Jolla Cove,
the hollow, barreling waves of Uluwatu, the North Shore, and much more...
An ocean view,
the sound of the waves,
the smell of the ocean,
the feel of the ocean breeze, the warm sand under your feet, and the sun on your skin.
Swimwear,
performance wear and activewear,
beachwear and streetwear,
resortwear and smart casual clothing
Members of our team, our colleagues, our friends, and our fellow board-based wave sports (e.g., surfing, bodyboarding, body surfing, skimboarding, etc.) aficionados have made the ocean a part of their lifestyle. This passion has been accompanied by the development of a particular ocean-centric subculture over the years. Whether an enthusiast or devotee, the members of this community are constantly looking to see not only what is new in performance wear, swimwear, activewear, beachwear, streetwear, resortwear, and resort casual clothing, but also what is state-of-the-art in the area of sun shielding (e.g., cover-ups, aprés-surf), and ocean-centric accessories (e.g., waterproof pouches). For example, the demand for Ultraviolet (UV) Rash Guards (which can be considered performance wear, swimwear, activewear, and beachware) for chafe protection and Ultraviolet Protection Factor (UPF) 50+ sun protection to block UVA (i.e., long-waves causing wrinkles, dark spots, etc.) and UVB (i.e., short-waves causing redness, blistering, etc.) rays has risen dramatically. Likewise, certain UV-protective flowing sarongs, lightweight kaftans, beach kimono/cover-ups, etc. that are certified for UPF 50+ sun protection are becoming increasingly popular. Our team sources new product and brand offerings in these areas to make them readily available to various ocean-centric communities, such as digital nomads who enjoy coastal living, scenic work backdrops, and surfing all around the globe.
We serve a community of global travelers and island, surf, and beach digital nomads, who have an ocean-centric lifestyle. With their active lifestyles, they are looking for activewear, beachwear, streetwear, resortwear, and resort casual clothing with a UPF 50+ rating that still allow them to look sharp, smell fresh, and feel comfortable enough to transition directly into a remote work meeting at a beachside cafe or resort environment.
Wetsuits are considered performance wear or activewear, and swimsuits can be combined with other performance wear to become activewear or are paired with beachwear and/or streetwear to be used as resortwear.
While primarily designed as activewear and beachwear, rash guards can transition into streetwear when paired with urban apparel and appropriate accessories.
Traditionally intended as beachwear, flowing sarongs, lightweight kaftans, and beach kimono/cover-ups can become streetwear when they are styled with everyday urban clothing and appropriate accessories.
Contemporary resortwear, resort casual, and smart casual clothing often combine sun protection with polished, elevated styles suitable for walking, outdoor lounging, or dining.
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Sheer cream beach kimono with a red, pink, orange, and yellow floral print over swimwear
Flowing, sheer kaftan-style dress with vivid pink, magenta, blue, and purple patterns over pink-colored swimwear
Sheer white lace cover-up with an intricate floral pattern over turquoise-colored swimwear
Frosted breeze sunglasses and a loose red, pink, cantaloupe, and light blue floral cover-up over a swimsuit
Dark-tinted sunglasses with form-fitting silver-gray poolwear that can also serve as elegant resortwear
Rose-tinted sunglasses with a loose and light sleeveless, fringed beach dress/tunic cover-up
Round ruby-tinted sunglasses and a colorful pink, red, and blue exotic floral romper with a tied waist and short sleeves
Wide brim sun hat and scalloped design halter-style top paired with a high-waisted, ankle-length red, white, and green floral skirt
Chestnut-colored sunglasses and a sleeveless halter-neck style romper with a white, peach, turqoise, and gold tropical leaf-and-flower pattern
Kuta Beach, Double Six Beach, and Padma Beach in Kuta
Nusa Dua Beach, Mengiat Beach, and Black Stone Beach in Nusa Dua
Batu Bolong Beach, Berawa Beach, and Pererenan Beach in Canggu
Dreamland Beach, Impossible Beach, and Bingin Beach in Uluwatu
Kata Beach, Memory Beach, and Cape Pakarang in Phuket
Carcavelos Beach and Saint Peter's Beach of Estoril in Lisbon District
Westgate Cocoa Beach Pier, Shepard Park, and 2nd Light Beach in Cocoa Beach
Kuhio Beach, Kapiolani Beach Park, Gray's Beach, and Tonggs in Waikiki
Laniakea Beach and Haleiwa Ali'i Beach Park in the North Shore
Surfrider Beach, Sunset Beach, Topanga State Beach, and Leo Carrillo State Beach in Malibu
La Jolla Cove, La Jolla Shores Beach, and Black's Beach in La Jolla
Kuta Beach, Double Six Beach, and Padma Beach in Kuta
and Nusa Dua Beach, Mengiat Beach, and Black Stone Beach in Nusa Dua.
View of Kuta Beach
View of Kuta Beach
View of Peninsula Island
View of Nusa Dua Beach
